Since 2003, Phil Soper has run Canada’s largest real estate company with a steady hand. In early 2019, the firm, whose real estate brands include Royal LePage, Via Capitale and Johnston & Daniel, which have over 19,184 agents in 674 offices across Canada, rebranded from Brookfield Real Estate Services to Bridgemarq Real Estate Services. The firm accounted for a fifth of Canada’s real estate sales volume in 2018.
Soper has guided the large company, which reported a profit of $17.4 million in 2018 as a publicly traded company on the Toronto Stock Exchange trading under symbol BRE, into consistent growth during his tenure. The firm’s distributable cash flow of $13.2 million in the first nine months of 2019 represent a 17 percent increase over the amount generated over the same period in 2018. In addition to his role as CEO of Bridgemarq, Soper runs its largest brand Royal LePage as president.
Bridgemarq’s strong business model includes a heavy dose of fixed fees, which insulates the business from market fluctuations, something many real estate companies have to account for. In 2018, 73 percent of its revenue came from fixed fees.
The company continues to innovate as well under Soper’s direction. In the third quarter 2019, Royal LePage, Bridgemarq’s largest brand by far, announced a new digital end-to-end platform that will launch in spring 2020. The new platform allows the company to integrate with other best-of-breed technology in addition to building its own. Over 18,000 Royal LePage agents in over 650 offices across Canada will have access to the new technology.
In 2019, Soper also oversaw the rebrand of Via Capitale to a more modern design in 2019.
Before joining Bridegmarq in 2003, Soper served as a general manager at IBM for 17 years. For his longevity and Bridgemarq’s steady, consistent growth, Phil Soper cracks the top 10 for the first time in the 2020 SP200.