Cheatham leads The Realty Alliance, an influential network of more than 60 large brokerages across North America. In 2025, he championed the newly relaunched Broker Public Portal, a broker- and MLS-owned national consumer home search platform first announced in 2014. Cheatham, who has a reputation for real estate leadership and service, has also served as CEO of the Broker Resource Network, which he co-founded, since 2020.