As president and CEO of Coldwell Banker Real Estate Group, a family-owned Midwest brokerage, second-generation leader Prodehl helms one of the 50 largest real estate brokerages in the US. Under his leadership the firm has grown to more than 1,600 agents with approximately $4 billion in annual sales across Illinois, Indiana, Michigan and Wisconsin. Prodehl has been with the firm since 2000. Prodehl succeeded his father as CEO in 2015 and celebrated his 25th year with the company in 2025.