Cantrell is executive vice president of strategy for United Real Estate, which is the nation’s 14th largest brokerage with more than 15,000 agents doing nearly $17 billion in annual sales. In 2024, Cantrell spearheaded the launch of United’s Financial Wellness Program. He also continues to lead the Franklin, Tennessee-based Benchmark Realty he founded in 2006 which has offices throughout middle Tennessee, southern Kentucky and northern Alabama.