Real Estate Almanac

Other Service Executives

The Top Other Services Executives List is a subset of the main Power200 List, and acknowledges leaders that support the residential real estate brokerage industry by providing another type of service including news/media, coaching, consulting, iBuyer services or AltFin offers for agents and consumers.
Executives Legend
The color legend to the right illustrates the various backgrounds for the top executives in the residential real estate industry.

1

Co-Founder and CEO

Opendoor
Wu continues his steady climb in the top 10 as Opendoor (Nasdaq: OPEN) assumes national primacy in deploying the iBuying business model under Wu’s leadership. The company pioneered the model in 2014 and after Zillow Group’s high-profile 2021 exit from the practice, is the undisputed dominant player in the iBuying arena. The company has continued to innovate in the alternative real estate financing field and in 2021 acquired home improvement startups Skylight and Pro.com, debuted a service to provide cash-backed offers for buyers and launched real-time preliminary cash-offers in its 44 U.S. markets on realtor.com.

2

CEO

Leading Real Estate Companies of the World
Boomsma runs LeadingRE, one of the nation’s most influential brokerage networks with over 550 firms and over 150,000 agents in its worldwide network. The organization counts many of the nation’s largest independent brokerages as members, who network and share best practices and referrals with each other. Before becoming CEO in 2018, he ran the LeadingRE’s Luxury Portfolio International division.

3

Co-Founder and CEO

Offerpad
Bair has led Offerpad (NYSE: OPAD) since co-founding it in 2015. In 2021, he guided it to a New York Stock Exchange listing with the help of former Zillow Group CEO Spencer Rascoff’s special purpose acquisition company. With Zillow Group’s exit from iBuying, Bair now leads the chief operator of the model behind Opendoor with operations now in 21 U.S. markets. The company has also introduced services ancillary to iBuying including discount brokerage services, cash-backed offers and more.

4

Founder and CEO

Tom Ferry International
Ferry is one of the nation’s leading coaches and has over 150 coaches who guide agents in the sales principles he preaches in numerous events, videos, speeches, blog posts and podcasts. Both his books, “Life! By Design” and “Mindset, Model and Marketing!,” are New York Times bestsellers.

5

Brian Buffini founded his coaching company in 1996 and has become one of the nation’s leading coaches. An Irish-American immigrant, Buffini became a New York Times bestseller in 2017 with his book, “The Emigrant Edge: How to Make It Big in America.” Brother Dermot runs the business as CEO. The company has coached over 3 million real estate professionals in 37 countries.

6

Co-Founder and CEO

Knock
Black leads Knock, which launched in 2015 with a twist on the iBuying business model in which the company made all-cash offers on behalf of sellers’ next home. In 2021, it unveiled a cash-backed offer service for buyers. The company, which has been giving signs that it’s preparing to go public, now exclusively provides alternative financing services to consumers in partnership with third-party brokerages.

7

Founder and CEO

HomeLight
Uher founded HomeLight as an agent-matching service in 2012 and has in recent years aggressively adapted the company into a platform that provides real estate agents with innovative products and services, including alternative financing and digital offer management. In 2021, the company raised $363 million in equity and debt financing.

8

President and CEO

The Realty Alliance
As long-time CEO of The Realty Alliance (TRA), Cheatham oversees the influential and highly respected network of 70 of the nation’s largest brokerages, which represent over 100,000 agents in 2,700 offices. The TRA brokerage companies collectively do more than $340 billion in annual sales. He became CEO in 2006.

9

In 2021, Inman sold the real estate media company he founded in the mid-1990s, Inman Group, to private equity firm Beringer Capital. A deeply connected and influential participant in the conversations related to real estate news, he remains a shareholder of the company and continues to write columns and moderate high-profile panels at the Inman Connect, at both its in-person and online events.

10

Founder and CEO

HW Media
Collins leads HW Media, a media company that covers brokerage, mortgage and finance news under the brands HousingWire, RealTrends, finLedger and Reverse Mortgage Daily. His private equity firm Riomar Capital acquired HousingWire in 2016 and deepened its real estate media play with its 2020 acquisition of the publications wing of RealTrends. He has MBA from The Fuqua School of Business at Duke University.

Real Estate Almanac – The residential real estate brokerage industry’s 360-degree compendium and analysis of leaders, organized real estate, technology, franchise brands, enterprises, and brokerages. Researched, analyzed and produced by T3 Sixty. 

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